Emma Watson grows out of 'Harry Potter' image for Lancome campaign [newKerala.com News # 137278] Home News RSS Feeds Photo Gallery Home > News > hollywood-news London, Dec 31 : Emma Watsons photographs for Lancome campaign show that she has left the days of Harry Potter far behind. The 21-year-old actress, who played the schoolgirl sidekick of boy wizard Harry Potter in the franchise for almost a decade, appeared every inch the sophisticated starlet, perfectly polished with scarlet lips and slicked back hair, the Daily Mail reported. The photographs, taken by Mario Testino, will be used to promote Rouge In Love, a new range of 24 lipstick colours to go on sale in February 2012. A behind-the-scenes film has been posted on YouTube showing the star posing for the legendary photographer on set. Concept drawings from a future Rouge In Love campaign were also leaked last week, giving a taste of things to come. She was signed by Lancome in a six-figure deal in March this year,

Remember when we declared Emma Watson's latest Lancome ads to be a bit forgettable and "blah"? Well turns out there was a reason: those weren't the real ads. They were prototypes for the real thing, which just dropped today. The campaign is for Rouge In Love, a new collection of lipsticks aimed at younger girls (e.g. Emma Watson). Sold in three different categories (basic nudes, sparkly white and silver, and gold-flecked bold tones), the lipsticks are meant to lure young women from ever-reliable glosses over to the real thing. If young women can figure out how to apply their lipstick as flawlessly as Emma, then the approach should work just fine. We just doubt whether any girl on her way to class -- balancing a notebook, a coffee and a iPhone and inevitably running late -- will be able to achieve Emma's perfect pout. Check out Emma's new spot below (and check her out in a semi-related video totally rocking t

Emma Watson and Justin Bieber had the most influential haircuts of 2011, according to The Wall Street Journal . "Hairstylists are being inundated with requests for pixie cuts and the Bieber swish. The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber," the magazine writes. Check out the fashion hits of 2011 The 21-year-old Harry Potter star first chopped her locks in late summer 2010, telling her fans on Facebook, "I've wanted to do this for years and years; it's the most liberating thing ever." She's since kept up her cropped 'do. Bieber, 17, has rocked the long, side-swept man-bangs since he came onto the music scene, give or take a few appearances such as this one. Have you ever gotten a celebrity-inspired 'do? View original Emma Watson, Justin Bieber Have Most Influential Haircuts of 2011 at TVGuide.com ! Other Li nks From TVGuide.com Harry Potter And The C

Emma Watson and Justin Bieber had the most influential haircuts of 2011. The 'Harry Potter' actress' pixie crop and the 'Never Say Never' hitmaker's 'swish' style have been hugely popular with fans over the past 12 months, with hairdressers all over the world being inundated with requests for something similar. The Wall Street Journal reported: 'Hairstylists are being inundated with requests. The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber.' According to the paper, these looks mark a pretty significant change for hairstyle popularity, since for women, 'short hair hasn't been trendy since the '90s' and because men 'may justifiably feel sheepish about asking for the cut'. Other important stylish events over 2011 included Kim Kardashian's doomed wedding to Kris Humphries, Kanye West's Paris Fashion Week debut and the nuptials of Brit

Actress Emma Watson looks to the crowd at the world premiere of "Harry Potter and the Deathly Hallows: Part 2" at Trafalgar Square in London July 7, 2011. REUTERS/Dylan Martinez British actress Emma Watson has been recognized as having the "most influential haircut" of the year, according to the Wall Street Journal (WSJ), for the second year in a row. Like us on Facebook >The WSJ picked the young actress, who has taken to sporting short hair styles, was restricted from cutting her long tresses for as long as she was filming the "Harry Potter" film series. Once the series was over, however, Watson went for the pixie cut, calling it the "most liberating thing ever". The actress, who played Hermione Granger to Daniel Radcliffe's Harry Potter, has earned herself the status of a style icon. Scroll down to see the actress' different hair styles through the years. British actress Emma Watson blows a kiss at the 2011 MTV Movie Awards in Los A

Emma Watson and Justin Bieber had the most influential haircuts of 2011. The 'Harry Potter' actress' pixie crop and the 'Never Say Never' hitmaker's 'swish' style have been hugely popular with fans over the past 12 months, with hairdressers all over the world being inundated with requests for something similar. The Wall Street Journal reported: 'Hairstylists are being inundated with requests. The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber.' According to the paper, these looks mark a pretty significant change for hairstyle popularity, since for women, 'short hair hasn't been trendy since the '90s' and because men 'may justifiably feel sheepish about asking for the cut'. Other important stylish events over 2011 included Kim Kardashian's doomed wedding to Kris Humphries, Kanye West's Paris Fashion Week debut and the nuptials of Brit

Emma Watson's and Justin Bieber's decision to chop off their floppy locks has earned them top honors. Photos: Justin Bieber reveals shorter haircut Disney Parks Christmas Day Parade 2011 Stories: Emma Watson calls Michelle Williams the 'perfect Marilyn' Rascal Flatts members cut Justin Bieber's hair? Emma Watson calls 'Harry Potter' kiss with Rupert Grint 'awkward' The two have spurred the "Most Influenti! al Hairc uts" of 2011, according to the Wall Street Journal . "Hairstylists are being inundated with requests for pixie cuts and the Bieber swish," a message on the newspaper's website said. "The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber." Bieber, a 17-year-old pop star, shocked many of his mostly teenage female fans when he debuted a cropped cut that made the cover of trade publication The Hollywood Reporter in February. He h

Emma Watson and Justin Bieber had the most influential haircuts of 2011, according to the Wall Street Journal. Emma Watson and Justin Bieber had the most influential haircuts of 2011. The 'Harry Potter' actress' pixie crop and the 'Never Say Never' hitmaker's 'swish' style have been hugely popular with fans over the past 12 months, with hairdressers all over the world being inundated with requests for something similar. The Wall Street Journal reported: "Hairstylists are being inundated with requests. The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber." According to the paper, these looks mark a pretty significant change for hairstyle popularity, since for women, "short hair hasn't been trendy since the '90s" and because men "may justifiably feel sheepish about asking for the cut". Other important stylish events over 2011 included Kim

We kid you not. The Wall Street Journal just named Emma Watson's pixie cut and Justin Bieber's swish the most influential haircuts of the year. How many guys are getting this haircut? Hairstylists are being inundated with requests for both types of haircuts, says the paper. Their source? The internet of course. The fastest-rising searches for celebrity haircuts on Google are for Emma and the Biebs. Thanks to the Harry Potter star, short hair is trendy once again for women. The last time short hair was all the rage for the fairer sex was in the '90s. Yay for short hair! It's fine for women to go into the salon and ask for a cut like Emma's but for men to go in and ask for Justin's famous hairstyle must take guts! Anyway, other fashion highlights forthe yearfor WSJ include the fashion event of the year -- the Royal Wedding, most spectacular bridal fiasco -- Kim Kardashian's wedding and Biggest Runway Flop -- Kanye West at Paris Fashion Week. What's been

While Jennifer Aniston' s romance with Justin Theroux continues to heat up, her mane's popularity is cooling down. For the second time this year, it's being reported that users searching for Emma Watson 's cropped 'do outnumbered those looking for Aniston's shoulder-grazing one. And the British actress isn't the only one making the cut. Justin's Bieber's "swish" also topped the list. PHOTOS: Most shocking hair makeovers of the year "Hairstylists are being inundated with requests," the Wall Street Journal reports. "The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber." PHOTOS: 2011's biggest beauty trends According to the Journal , these styles are evidence of a big shift in hair trends, since for women, "short hair hasn't been trendy since the '90s," and because men "may justifiably feel sheepish about asking for

WireImage (2) Short must be the new long! In a summary of 2011s stellar style, the Wall Street Journal named Emma Watson s pixie and Justin Bieber s swish the most influential haircuts of the year. Hairstylists are being inundated with requests, the paper reports . The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber. According to the Journal , these looks mark a pretty significant change for hairstyle popularity, since for women, short hair hasnt been trendy since the 90s, and because men may justifiably feel sheepish about asking for the cut. (Tell that to the Biebs!) Other moments of stylish importance include the Royal Wedding , deemed the Fashion Event of the Year, Kim Kardashian s wedding, named the Most Spectacular Bridal Fiasco, Kanye West s Paris Fashion Week Debut , called the Biggest Runway Flop, and Targets too-popular Missoni collaboration , which the Journal said had the Worst Fashion Sal

Emma Watson, Justin Bieber (Pacific Coast News, Getty) Emma Watson (Pacific Coast News) The numbers don't lie, short hair definitely reigned supreme this year. The Wall Street Journal has just named Emma Watson 's fresh pixie cut and Justin Bieber 's cropped locks The Most Influential Haircuts of 2011 thanks to their dominance of online searches. Apparently we weren't the only ones salivating over images of the stars' new 'dos, which in hindsight, are strikingly similar. According to the WSJ , The enthusiasm plays out online, where the fastest-rising searches for celebrity haircuts on Google are for Ms. Watson and Mr. Bieber. This is more of a change for women -- for whom short hair hasn't been trendy since the '90s -- than for men, who may justifiably feel sheepish about asking for the cut. Although Emma seems to be growing out her striking cut in favor of softer side-swept locks, the Biebs seems to have fully embraced his "swish" hairstyle

Emma Stone for Revlon. MAKEUP Emma Stone looks lovely in Revlon's new ads, but Olivia Wilde looks a little bit scary. [ WWD ] See Felicity Jones for Dolce & Gabbana's makeup collection. [ Catwalk Queen ] Here's a look back at beauty editorials from 2011. [ Fashion Gone Rogue ] And here's a look at beauty commercials from this year. [ Beauty High ] For the first time ever, Chanel has added a consulting dermatologist to its beauty team. [ WWD ] Interpol is seeking the arrest of Jean-Claude Mas, the founder of a French company whose breast implants have caused a global health scare. [ Guardian UK ] Jennifer Aniston explained the reason she cut her hair short: "My real hair was getting thinned out again from all the extensions. It was starting to look fake. [ InStyle ] Emma Watson and Justin Bieber had the "most influential haircuts of 2011," according to The Wall Street Journal . [ WSJ ] A new face cream in the U.K. is made with parti cles of 23

By Monami Thakur | Dec 26, 2011 09:41 AM EDT The star of the recently concluded "Harry Potter" series of films, Emma Watson is now the new face of cosmetic giants Lancme's new make-up line. This follows the success of her role as ambassador for the brand's Tresor Midnight Rose fragrance. The range of lipsticks - Rouge in Live - is scheduled to be launched in February and will comprise 24 different shades. Watson, 21, known for her character - Hermione Granger - in the "Harry Potter" franchise, has grown, almost in front of the world's eyes, from a shy and young girl to an elegant fashionista; a fact evident by her being much in-demand with luxury and fashion brands across the world. The actress, who is currently studying at Oxford, has already featured in a number of fashion campaigns, for the likes of Chanel and Burberry. In addition, she is also known for her glamorous red carpet appearances in couture gowns. It would, therefore, be hardly surprising